7 Steps to Conquer Your Goals – by Brian Tracy

This book reveals 7 key steps that are concrete, actionable and accessible to all, to follow in order to succeed in reaching one’s goals and fulfilling one’s dreams.

Click here to get your copy to fulfill the full extent of the book

Just Shut Up and Do It: 7 Steps to Conquer Your Goals 

Introduction – Getting it right

In this introduction, the author, Brian Tracy, a specialist in individual development, assures us that we are all capable of achieving much more than what we are currently doing if we acquire three essential mental qualities:

Clarity: we must clearly define who we are.
Focus: We need to focus on our goals and priority activities.
Concentration: we must focus on getting the job done and achieving our goals.

1 – Clarity

You can beat the best!

“You can’t hit a target you can’t see”

Zig Ziglar

What is the most valuable and important work you do on a daily basis?
The answer: think!

Manage your time by setting your priorities!

Thinking about the consequences of performing or not performing a task will help you achieve your goals.

One of the great discoveries of the statistical sciences is that you can increase your probability of success in any field by doing more things the same way successful people do.

So be clear with yourself and know exactly what you want to achieve!

Readers of this article have also read :
The Power of Now – Eckhart Tolle


“Success is all about the goal, everything else is bullshit.”


Step 1: Define your plan

Decide exactly what you want. Imagine that you have no limits. Don’t limit your thinking. Leave the past and its obstacles behind. Look to the future with confidence, it is only limited by your imagination: like this one, your future knows no limits either.

Be precise in defining your plan. An urge does not produce energy.

Step 2: Write your plan

Write down your goals. They must be measurable, tangible, to activate the laws of attractiveness.

Step 3: set a deadline for your goal

Set yourself a deadline.

If you don’t reach your goal… That’s easy! You set yourself another date, then another, then another until you reach your goal. Remember: there are no unrealistic goals, only unrealistic deadlines.

4th step: list your route

Make a list.

Write down everything you have to do to reach your goal. Identify the knowledge and skills you need to acquire. Identify the barriers. Identify the people you will need to get help from.
When you write down the tasks and activities you need to do to achieve your goal, your goal begins to become more credible, more achievable.

“Nothing is particularly difficult if you divide it into small tasks.”

Henry FORD

Step 5: prioritize your To Do list

Structure your list into a plan, sorting by sequence and priority (what is most valuable should be done first).
Using a list increases your chances of achieving your goal tenfold or more.

Indeed, a person in possession of a target and a plan is like an archer who has everything he needs to compete: all he has to do is hit the bull’s eye!

Step 6: Take action, now!

Execute the actions. Forward, march!

“Nothing happens as long as nothing moves. ”

Albert Einstein

Step 7: Persevere

Do something every day, even a small action. Every small step will bring you closer to your goal.

“First get moving. Then keep moving. »

Choose your main goal (the most valuable one).
Write down 10 goals you would like to achieve in the next 12 months.

Act, Act, Act! No action, no change! 😉


“The 2 most important days of your life are the day you’re born and the day you find out why”


The philosopher Wayne Dyer wrote: “Every child comes into the world with secret orders. »

What are your secret orders?

The American Abraham MASLOW discovered the pyramid of needs.
Fears, doubts and latent conflicts are holding back people’s potential and holding them back in their lives. MASLOW concludes that 98% of people fail to reach their full potential because of one or more mental obstacles.

MASLOW’s major contribution is to consider that it is by satisfying your primary needs that you free yourself to satisfy higher needs.

Keep your face facing the sun, and the shadows will fall behind you.


Intent is the answer to the question:

“What is THE greater need that you wish to address? »

That is to say, the one that will make you feel good in your sneakers and push your own limits.

Your statement should give a high meaning to your life, something more important than your person, which goes beyond it. Look for your ultimate goal.

Your statement of purpose should have 5 elements: values, vision, meaning, mission and goals. It can be about yourself, a family or a group of people to improve their lives or the way they work.

Here are the 5 elements to be included in your statement of intent:


These are the virtues and structuring principles. This corresponds to what is most important to you and with which you will not compromise at any price.
The values to which you adhere are the foundation of your personality.


The vision or even the vocation: this is the raison d’être. This vision must be clear, precise and in tune with you.
It requires 3 elements: the mission, the method, the evaluation


The meaning is what you give to your mission. It is an extension of your values and your vision. The quest for meaning will reward you with a strong and lasting motivation.

In psychology, we would call this: “the search for meaning”.
“The human being cannot live in the long run without experimenting without possessing a certain “meaning” of his existence. The term refers to everything that directs life in a given direction.

It is also everything that makes life as a pleasure and happiness. Finally, it is everything that explains a path by giving it a minimum of coherence. “Bruno CHENU, Disciples of Emmaus, Bayard, Paris, 2003, p. 120.


A mission is something tangible and achievable. It usually involves the accomplishment of several goals.


Finally, your goals are your targets. Combined with your step-by-step (or small step by small step) approach, they will enable you to make your values, vision and mission a reality day after day.

Readers of this article have also read :
Escape from Cubicle Nation – Pamela Slim


To hit the “mile” your target, you need to have clear ideas and focus on the main goals, concentrating on one thing at a time.

“Good habits are hard to adopt but make your life easier. Bad habits, on the other hand, are easy to adopt and make your life miserable. ”


The personal management process

You can improve your performance, productivity, results and revenues by following these 4 steps:

  1. Clearly establish your goals by writing them down. Prioritize them.
  2. Make an overall plan in the form of a task list so that you can check off each task as soon as it is completed. Don’t start anything without planning your actions. This will mark your path and guide your progress.
  3. At the beginning of each day, take stock of the tasks completed the day before and define your daily list to be accomplished today, without overloading it. That way, you’ll have the satisfaction of controlling your day and maintaining your motivation over time.
  4. Use the 80/20 rule (Parkinson’s law): 20% of the actions on your list will achieve 80% of your results. Indeed, some items are worth more than many others. Try to identify them to make your actions more effective. To do this, you can qualify your actions as follows: Indispensable / Necessary / Sympathetic / Delegable / To be eliminated.

How do you set your priorities?

Answer these 3 questions, they will help you to define your priorities:

  1. If I had to do only one action from morning to night, which one would be the most useful or valuable to achieve my goal?
  2. What are the tasks that only I and I alone can accomplish?
  3. These tasks are your added value, your signature that will make the difference over your competitors.
  4. What is the most productive way to use my time, here and now?

One task at a time

Contrary to popular belief, multitasking is more time-consuming than monotasking.

Time management experts say that even a short interruption takes 15 minutes: the time to process it and refocus on the interrupted task.

Therefore, at the beginning of the day, concentrate on the most important task and stick to it until it is 100% completed, before dealing with the next task, then the next one, and so on.

Success is the outcome of completed tasks.


Success and happiness can only be truly experienced by excelling in a particular field. What’s yours?
According to many studies in psychology, self-esteem is a crucial prerequisite for what happens to you in life.

Loving oneself

The more you love each other, the higher you aim and the more you persevere.
The love you have for yourself leads you to feel better about yourself, to be happier. The more you love yourself, the more you love others and the more they love you back.

How good do you think you are?

Self-esteem and efficiency develop in unison.
The more you love yourself, the better you perform at work, the better the results you will achieve. This is a real virtuous circle.
Far too many people work for work, without commitment. If you are one of those passionate people, the one who loves your work, you will make the difference over your colleagues and your competitors.

Everyone is an apprentice before becoming a master.

It is love, passion and repeated actions that will strengthen your knowledge and expertise day after day.

Let's imagine for example that you read 1 book per month. At the end of the year, do you think that your knowledge will be more or less developed than someone who never reads?

It is obvious that 12 months of reading, of action is more profitable than a person who does nothing. This is called the cumulative effect.

“Everything is difficult before it becomes easy. “

Johann Wolfgang von Goethe

High earners are those who have been able to develop one skill at a time (focus), in a clear and calculated way (clarity), throughout their career (focus).

Raising your salary

To increase your salary, the first thing I can advise you to do is to observe around you how successful people have done it.
Then I would tell you to improve your skills by taking one step at a time, and repeat that as many times as possible.

The magic wand

There is a great tool to grant all your wishes: the magic wand!

Ask yourself the questions like this:

  • “If you had a magic wand, …
  • “What is the skill you would choose to double your income? »
  • “What skill will enable you to achieve the best results? »

Just remember:
Success and happiness can only be truly known by EXCELLING in one particular area and one at a time.


The relationships you build are critical to success.
Now that you have established your values, intentions, mission, goals and priorities, it is essential to list the people who can advise and support you in achieving your goals.

Giving before receiving

To build a lasting “win-win” relationship, it is essential to be the first to give. Always start the relationship by being the one to give, by seeking to bring what is most valuable to your interlocutor.

Ask yourself the following questions:

  • How can I help him/her?
  • What can I bring to him/her?
  • What would he or she like me to do for him or her?

Empathize with the person you’re talking to so that you are as close as possible to their concerns.

“Make yourself known as the giver, not the taker. “

Brian Tracy

By doing so, you will create an interest in your contact person, who is more inclined to respond to solicitations than to receive things. This movement is the beginning of the relationship leading to the unconscious need to give you back.

Network regularly

Feed your network frequently so that you are not forgotten and maintain lasting relationships. Constantly seek to foster fluidity and opportunities to be helpful, so that you receive the support you need when you need it.

💡 The Linkedin service is an excellent way to maintain your professional network. I strongly encourage you to post articles, anecdotes and comments on a regular basis to maintain your links with the people in your environment.

The key people
Very quickly, you need to identify the important people in your network. Often, they also have a large network, they are active in their sector of activity (conferences, articles, etc.), so they are influential in the ecosystem.

Taking an interest in others

Having a conversation with other people is often advantageous because it will open up the field of possibilities and innovation.


“The word “perseverance” has no value as heroism. It is a quality that is to the character of man what carbon is to steel.”

Napoleon Hill

Character is measured, among other things, by the ability to bounce back when hit hard. The good news is that the cosmos never sends you an unsolvable problem. So think of it, therefore, as a necessary test to take you to the next level.

Learn from your mistakes

  1. Take responsibility for the problem, no matter what it is
  2. Be pragmatic
  3. Prepare your mind for success

Brian TRACY’s book “Unleash your potential and succeed in 7 steps” offers in a formidable concentrate of personal development. It is one of the best personal development books I have ever read in my life.

To summarize, the 7 key steps of Brian TRACY’s success are …

  • Self-knowledge and goals
  • The importance of focus
  • Attention to consequences
  • The pursuit of its objectives at all costs
  • The absolute pursuit of excellence
  • The indispensable quality of the environment
  • And finally, perseverance

🎁 As a bonus, for the example, I give you my declaration of intent:


  • To be benevolent to myself and others
  • Forging open and honest relationships
  • Be passionate, joyful and determined
  • Growing and learning
  • Be adventurous, creative and open-minded

MISSION: To help people achieve their goals much faster than they would without my help.

METHOD: Propose my experience, my know-how, my knowledge to as many people as possible via my two blogs.

Investor Perpetuating Your Wealth in French
The Bible of mindfulness in French

I MEASURE the success of my mission at: the quality and efficiency of each experience or learning tool according to the number of people who use it to improve their life and their way of working.


  • Read again and again, and offer summaries on this blog
  • Hosting a conference this year
  • Be part of or create a circle of people who share my values and ambitions
  • Enlarge the circle of contributors / editors of the blog Challenge your life with books
  • Of course, always offering you better items to develop your talents!


To unleash your potential, ask yourself these questions:

  1. Imagine that you win the lottery. You no longer have any limits. What do you choose to do?
  2. What do you really like to do? What is the profession you would have chosen if money was no longer a concern?
  3. What are your deepest values and beliefs? What would make it possible for you to have a real and total commitment in your life?
  4. Who are the people you want to help more than anyone else?
  5. What would you like people to say about you in your absence?
  6. Dale CARNEGIE wrote: “The need to feel important is one of the major differences between humans and animals. “What gives you the greatest sense of importance?
  7. What skills could help you exceed your dreams?

Write your statement of intent on a piece of paper:

(it is important to put it in writing

  • My mission is:……………… (What change do you want to make in the lives of others?)
  • My method to achieve my mission is: …………(Name the activities you will engage in).
  • I will measure the success of my mission at : ……………………. and on the date of: ……………………. (What is the number or result to be achieved to evaluate the accomplishment of your mission? By what date would you like to see your progress? Be as precise as possible).


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